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We create
competitive advantage.

 

For Manufacturers, Distributors, Wholesalers, Brokers & Agents,

Retailers, Foodservice & Hospitality.

Simple Solutions for Successful Businesses™

SERVICES
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Work with us in securing top national distributor contracts and obtaining retail and hospitality listings in multiple banners, as well as executing buyer presentations, salesforce training, print, trade show, in-store and OOH campaigns.

 

Our solutions include developing successful

go-to-market strategies, creative packaging, social and digital media for new SKUs across multiple channels as well as executing extensive sales, marketing and brand improvement plans.

SOLUTIONS THAT WORK FOR YOU

Knowledge that builds capabilities.

Webinars, seminars and workshops. Consulting & Advisory.

Get a complete scope of deep commercial expertise to support you in entering any market.

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Market Management & Importation

  • Strategic market entry and development planning

  • Country Management fundamentals

  • Labeling and packaging compliance

  • Product registration, certification, licensing and testing

  • GS1 listing creation and maintenance

  • Coordination of international shipping

  • Customs brokerage and destination storage

  • Client service desks

  • Consumer service desks

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Sales & Account Management

  • Strategic sales planning

  • Channel, Client, Region and Season fundamentals

  • Broker/agent network build & management

  • Regional and account sales force build & training

  • Key and major account management

  • Building store-level relationships

  • Price strategy & price calculation

  • Merchandising & replenishment

  • Planogram inclusion and enforcement

  • Competitive and sales channel monitoring

  • Sales analysis and rolling forecasts

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Distribution & SaleS Support

  • Logistics, distribution and account administration

  • Region, channel and client specific distribution

  • Warehousing facilities - standards and requirements

  • Product movement reporting and forecasting

  • Transport of goods between Canada & USA

  • Client invoicing, deductions and collection

  • Quality control, recalls, returns and refunds

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Marketing & Communication

  • Customized and specialized market research

  • Trade marketing planning

  • Consumer marketing planning

  • Media planning and buying

  • Digital marketing management

  • Trade event planning & execution

  • Experiential marketing campaigns

  • Planning and execution of in-store programs

  • Marketing execution and ROI

Platforms that impact performance.

Drawing upon our extensive expertise in market development and retail technology, we deliver ready-to-deploy programs and SaaS solutions, built to enhance efficiency, streamline operations, and drive growth within the Retail, Foodservice and Hospitality landscape.

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RetailForce Planning 

RetailForce
READY™

  • Market & Target Customer definition

  • Competitive Set & Target Channel definition

  • Identification of gaps & requirements

  • Identification of opportunities & threats

  • Strategic market plan

  • Qualitative & quantitative goals

  • Strategic trade show planning

  • In-market capacity building - brokers, agents, distributors, wholesalers, retailers, marketing and other agencies

  • Click-system: copy, cut, paste, drag and drop - Strateca is exceptionally easy to use.

  • Pre-loaded content: 20+ interactive tools, 100s of examples, video guides and ready-made bundles.

  • Exceptional flexibility: start with the basic module - expand to an entire solutions suite as you grow

  • Good for planning: craft a clear plan as a platform for  team understanding and business growth.

  • Great for targets & data: define measurable metrics and track strategy effectiveness.

  • Best for engagement: Easy and effective communication ensures stakeholder buy-in and prioritization.

RetailForce
STRATECA™

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Programs that open doors.

 Expertly crafted to meet the specific needs of our industry verticals.

Ready to go sales-driven solutions, created utilizing our extensive industry experience.

RetailForce
VERIFIED™

  • Supplier & Product Verification – prior to any selling activity

  • Support in Regulatory Compliance, Packaging, Shipping, Forecasting and more

  • Preparation of promotional campaigns that precede buyer events or selling opportunities

  • Handling of RFPs, Procurement Bids and similar buyer communication

  • Direct buyer meetings – both via scheduled buyer-seller events and at head offices

  • Online Channel Support – presence, visibility and buying platform management

RetailForce
MEET THE BUYER™

  • Meet people from leading retail chains, import and distribution companies, wholesalers and brokerages.

  • Benefit from this unique format saving you money and time, and opening doors to new markets and channels.

  • Maximize the efficiency of your investment with guaranteed meetings with all participating buyers.

  • Present in a dedicated space and have greater focus of buyers than at trade shows or even corporate offices.

  • Fixed schedule of meetings with 30-50 top buyers in the category.

  • Extensive experience of our team combined with 3-5 days of intensive meeting schedule - resulting in actionable feedback, valuable connections and new business.

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RetailForce Selling
MARKETS
CATEGORIES

CATEGORIES

We have extensive expertise when it comes to improving the customer experience, driving efficiencies for businesses, and delivering quality products and services that generate profits.

With our knowledge and network we can create your strategic approach to success in one of our 15+ markets. 

RetailForce Categories
  • Food & Confectionery

  • Easter & Valentine

  • Snack, Beverage & Grocery

  • International & Ethnic

  • Natural, Organic & Specialty

  • Baby & Infant

  • Frozen, Refrigerated & Bakery

  • Home Products and Toys

  • Hemp and CBD

  • Pet food, Toys and Grooming

  • Diet, Vitamin & Sports Nutrition

  • Global Beer, Wine & Spirits

  • Private and White Label

  • Health & Beauty Care

  • Impulse, Front-End & Checklane

  • Foodservice and Hospitality

CHANNELS
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KEY MARKETS

Our markets of particular competence are also our key target markets providing our clients with International context: supply products (or services) from anywhere to clients in Canada, US, UK, Italy, Germany, and Spain. 

RetailForce Markets
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CHANNELS

We offer multichannel management synergies leading to an increased customer base, added revenue, and higher market share.

 

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RetailForce
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RetailForce Channels
Manufacturing
 
Retail
 
Distribution
 
Grocery
 
RetailForce Hospitality
Hospitality
 
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KPIs THAT MATTER TO YOU

INCREASE SALES. LOWER  COSTS. MINIMIZE RISKS. IMPROVE BRAND VISIBILITY.

20+ years of business development, marketing and sales experience with leading manufacturers, distributors, retailers, marketing agencies,

and media companies.

15+ years of expertise working in regulated product environment with government agencies,

chambers of commerce, not-for-profit

organizations, consulting firms, lobbyists.

10+ years of executive leadership with multiple brands and in diverse markets such as Canada, USA, Europe - including Private Label Development & Management.

OUR VISION

One place, one page, one call for simple, nimble, reliable growth solutions for FMCG/CPG manufacturers, Retail, Hospitality and Foodservice.

OUR MISSION

Our mission is to bring tried and tested,

cost-effective, outcome driven solutions

for our industry verticals.

Our mission is to be - the Preferred Way to Market.™

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ABOUT US

With our extensive and diverse experience in consumer goods, manufacturing and supply chain throughout the years, we managed to identify recurring problems and have built a suite of effective solutions to overcome them. Technology is boosting efficiency in all segments of Manufacturing and Distribution but also in Grocery, other Retail, Hospitality and Foodservice.
 
Boost your performance and international presence with RetailForce - your tried and tested, cost-effective, outcome-driven partner.

Together we will:

  • Build, manage, and develop successful products, services and leading brands.

  • Ensure sustainable long-term growth of your company within an international context.

  • Forge superior partner, customer and government relationships.

  • Build, manage, and grow effective management and executive teams.

ABOUT US
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WHY CHOOSE US?

Our team has strong and versatile track record, extensive business network and multiple category and channel expertise.

20+

YEARS OF BUSINESS DEVELOPMENT,MARKETING AND SALES EXPERIENCE

15+

YEARS OF EXPERTISE IN REGULATED PRODUCT

ENVIRONMENT

10+

YEARS OF EXECUTIVE LEADERSHIP IN DIVERSE MARKETS

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OUR TEAM

Giovanni De Marchi

Giovanni De Marchi

Managing Director

European Markets

Giovanni Vendramin

Giovanni Vendramin

Managing Director

Italy

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Ghada Alhalabi

Client Success Coordinator

Emerging Markets

Beril Ates

Beril
Ates

Client Success Coordinator

North American Markets

Natalie Petrovic

Natalie Petrovic

Senior Client Success Manager European Markets

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How can we help?

Thanks for submitting!

We can't wait to hear from you

Our phone number and email address:

Office: + 1 416 488 4480 

Email: businesssupport @ retailforce.net

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TEAM
CONTACT US
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